BeautyEurasia Istanbul

The BeautyEurasia is a prestigious international trade fair for the beauty and cosmetics industry. It annually opens its doors at the impressive Istanbul Expo Center, one of the leading exhibition sites worldwide. Thanks to its central location and modern facilities, the Expo Center provides the perfect setting for this event. Since its inception, BeautyEurasia has evolved into a central meeting point for the industry. Responsible for its organization is ICA Events, an organizer known for its high-quality trade fairs and the wide variety of exhibitors and products they feature.

The focus is always on beauty, cosmetics, and body care. BeautyEurasia covers a broad spectrum of products and services from the cosmetics and beauty industry. This includes, among other things, hair care products, beauty and hair salon products and equipment, perfumery, dermocosmetics, and nail care. The latest developments and trends in makeup and skincare, hair care, and wellness and spa products are presented here. Undoubtedly, the highlights of the trade fair are product demonstrations, training sessions, and workshops conducted by internationally recognized experts, and the hair show. Furthermore, BeautyEurasia offers space for networking and establishing business relationships. With its diversity and international reach, thanks to participants and visitors from all over the world, it sets standards in its industry. In summary, BeautyEurasia is a leading event in the beauty industry and offers an unparalleled opportunity to discover the latest products and services, further one's education, and establish valuable business relationships.

On the whole the organisers welcomed on the 3 days of the fair, from 15. June to 17. June 2022, about 341 exhibitors from 27 countries and 17406 visitors from 129 countries on the BeautyEurasia in Istanbul.

A very special event is the 20th anniversary edition of the BeautyEurasia, which takes place on 3 days from Wed., 18.06.2025 to Fri., 20.06.2025 in Istanbul.