BraLa Schönwalde-Glien

The BraLa – Brandenburg Agricultural Exhibition – is a dynamic trade fair that draws professionals and interested visitors alike to the MAFZ Experience Park Paaren in Schönwalde-Glien every May. Since its inception in 1991, BraLa has become a key meeting point for the agricultural sector in Brandenburg. It is characterized by a hands-on approach, strong regional roots, and expert-driven content.

The event is organized by MAFZ Märkische Ausstellungs- und Freizeitzentrum GmbH Paaren, a seasoned company specializing in fairs, exhibitions, and leisure events. BraLa offers a unique opportunity to experience the full spectrum of Brandenburg's agriculture. Its expansive fairgrounds, equipped with modern infrastructure, provide the ideal setting for professional exchange, knowledge sharing, and engaging encounters.

Combining both trade and public exhibition elements, BraLa brings together agricultural businesses, breeders, producers, and consumers in a targeted way. The exhibition covers a wide range of topics, from modern agricultural technology and machinery to plant and horticulture, the food industry, direct marketing of regional products, as well as rural development and environmental technologies. At the core of the event is a strong focus on sustainable and regional practices, giving the fair a future-oriented perspective.

Highlights include demonstrations of both modern and historical agricultural machinery, large-scale animal exhibitions showcasing a wide variety of breeds, hands-on presentations of livestock and municipal equipment, as well as expert lectures and discussion panels addressing current challenges in the industry. BraLa succeeds in presenting professional knowledge in an accessible way while also offering a diverse program for families—an appealing combination for both industry insiders and the general public.

Thanks to its thematic diversity, clear focus, and deep ties to the region, BraLa is much more than a traditional trade fair. It is a vibrant reflection of Brandenburg’s agricultural landscape and a significant platform for innovation, dialogue, and sustainable rural development.

This year the BraLa takes place on 3 days from Fri., 09.05.2025 to Sun., 11.05.2025 in Schönwalde-Glien already for the thirty-second time.