EUROBIKE Frankfurt

EUROBIKE, established in 1991 and held since 2022 at the Messe Frankfurt exhibition grounds in Frankfurt am Main, is the world’s leading trade and consumer fair for the bicycle and ecomobility industries. Organized annually by fairnamic GmbH, this major event is dedicated to promoting and showcasing the European bicycle market—a purpose reflected in its very name, "European Bicycle Market". Frankfurt's central location and excellent transport connections make it an ideal venue for this internationally respected event.

EUROBIKE stands out for its unique concept, combining dedicated Business Days with exclusive expert talks, conferences, and networking opportunities for retailers, manufacturers, and mobility professionals, alongside Festival Days that offer the general public exciting test rides and engaging live shows.

The fair covers key developments in the cycling world, with a strong focus on innovative e-mobility solutions such as e-bikes, modern drive technologies, and intelligent charging systems. It also plays a pivotal role in promoting urban mobility and supports the shift toward sustainable transport through discussions on cycling infrastructure, sharing systems, and commercial cargo bikes.

A defining feature of EUROBIKE is its strong emphasis on sustainability and the circular economy. The fair showcases not only sustainable materials and manufacturing processes, but also innovative solutions for the recyclability of bike components and strategies for achieving carbon-neutral mobility.

In addition, EUROBIKE offers an outstanding platform for suppliers of bicycle accessories and gear, including high-quality clothing, protective equipment, and advanced transport solutions. The growing markets of cycle tourism, cycling lifestyle, and sports trends—such as gravel and mountain biking, as well as fitness cycling—also enjoy a prominent spotlight.

Digitalization is another key focus area. Smart bikes, IoT technologies, navigation and fitness-tracking apps, and cutting-edge digital safety systems are all presented in impressive detail to visitors.

Among the major highlights are the unveiling of numerous international product innovations, renowned expert presentations, hands-on workshops, and prestigious award ceremonies—most notably the annual EUROBIKE Award, which honors innovation and excellence within the industry. The event also hosts dedicated platforms like the National Cycle Logistics Conference, which actively fosters dialogue on the future of urban mobility.

Overall, EUROBIKE in Frankfurt am Main provides an essential forum for all key stakeholders in the bicycle industry and serves as a globally recognized driver of sustainable and innovative mobility solutions.

The EUROBIKE takes place annually, and therefore for the 34th time previsibly in June 2026 in Frankfurt.