31 May. - 02 Jun. 2024 | China Franchise Expo

FRANCHISE CHINA is a significant international fair focused on franchising and business opportunities in China. Established in 1999, it has become a leading event in this field and is held annually at the China National Convention Center (CNCC) in Beijing. The fair is distinguished by its excellent infrastructure and accessibility and is organized by the China Chain Store & Franchise Association (CCFA). This leading industry association in China is dedicated to promoting and developing retail chains and franchise businesses, working on establishing standards, promoting best practices, providing training, and representing the interests of its members..

FRANCHISE CHINA offers an effective platform for the development and expansion of franchise businesses across various sectors, including education, retail, gastronomy, services, consultancy, exhibition, and more. It allows franchisors to share their proven business models, reducing the risk for franchisees and enabling them to build on a solid foundation. Franchise companies also benefit from the established brand of the franchisor, which strengthens customer trust.

Franchisees are part of a network where experiences, ideas, and best practices are shared. Collective purchasing benefits, negotiated by the franchisor, help reduce costs and increase competitiveness. The fair attracts exhibitors from various sectors and appeals to a broad audience, including business owners, franchisees, executives, and business consultants.

FRANCHISE CHINA reflects the growth and popularity of the franchising business in China and, in addition to presenting products and services, offers investment seminars. These seminars contribute to building trust in the franchise industry. The focus of the fair is on presenting innovative business ideas, company growth, and network building.

In summary, "FRANCHISE CHINA" is a central platform for the franchise industry in China, bringing together a variety of industries and players and serving as an indispensable meeting point for interested parties and stakeholders in this field.

Already for the 62nd time the FRANCHISE CHINA invites on 3 days from Fri., 31.05.2024 to Sun., 02.06.2024 in Beijing.

In 12 days
31.05.2024 - 02.06.2024*
Friday - Sunday, 3 days
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professional visitors only


Year of foundation:

Local time:
05:24 h (UTC +08:00)

Fair location:

CNCC - China National Convention Center,
No.7 Tianchen East Road, Chaoyang District, 100105 Beijing, Beijing, China


for trade fair date in Beijing

Fair organizer
China Chain Store & Franchise Association (CCFA)
Room 811, 8th floor, Foreign Economic & Trade Plaza, No22 Fuchengmenwai STR Xicheng District
100037 Beijing, China
Tel: + 86 (010) 68784930
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Past editions:
  • 26. - 28. May 2023

Fair location:

CNCC - China National Convention Center,
No.7 Tianchen East Road, Chaoyang District, 100105 Beijing, Beijing, China


for trade fair date in Beijing

Product groups: advertising, advice, corporate holdings, finance, franchising, information, investment, marketing, seminars, …

Disclaimer: No responsibility is taken for the correctness of this information. Errors and alterations excepted! Fair dates and exhibition sites are subject to change by the respective trade fair organiser.


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02. - 04. August 2024

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Where does the FRANCHISE CHINA taking place?
The FRANCHISE CHINA fair takes place in Beijing, at the CNCC - China National Convention Center.

When is the FRANCHISE CHINA taking place?
Visit the FRANCHISE CHINA from 31 May. - 02 Jun. 2024.

How often does the FRANCHISE CHINA take place?
The FRANCHISE CHINA takes place annually.

What kind of fair is the FRANCHISE CHINA?
The FRANCHISE CHINA is an exhibition for Franchising, Contact Forums and Marketing.

Update: 17.05.2024 08:58