Free From Show Cape Town

The "Free From Show", an integral part of the broader "Good Life Show" in Cape Town, was launched in 2024 as an innovative trade fair. Its name reflects its focus on products and foods that are free from allergens, gluten, and other ingredients that often lead to dietary restrictions. This fair takes place annually at the Cape Town International Convention Centre and is organized by Live Events Africa (Pty) Ltd.

The "Free From Show" has established itself as a unique platform, demonstrating that dietary restrictions do not have to limit one's enjoyment of life. It emphasizes the variety and quality of products that meet these special needs. The main themes of the fair include allergen-free foods, gluten-free products, and general nutritional innovations that contribute to a healthy and sustainable lifestyle.

The fair showcases numerous products specifically aimed at people with special dietary needs or food intolerances. These include products free from common allergens like nuts, soy, milk, eggs, and wheat, a wide range of gluten-free foods such as bread, pasta, snacks, and baked goods – suitable for people with celiac disease or gluten intolerance – as well as lactose-free and dairy-free alternatives. Additionally, vegan and vegetarian products, items made without artificial additives, pesticides, or genetically modified organisms, supplements and vitamins offering health benefits, and foods for special diets like Paleo, Keto, or Low-Carb are also featured.

A special highlight of the fair is the testing area, where renowned international and local chefs present their creations. Visitors can participate in cooking demonstrations, taste sample portions, and learn simple methods for preparing healthy, tasty, and sustainable dishes. Moreover, the fair offers lectures and discussion rounds from experts in culinary arts, nutrition science, and sustainability, as well as interactive master classes and yoga sessions.

The fair attracts exhibitors from various industries, including food and beverage manufacturers, health and wellness companies, and providers of environmentally friendly products. It serves as a meeting point for professionals from these fields as well as interested consumers.

The "Free From Show" has a special connection to the city of Cape Town and to South Africa, highlighting the growing importance of health, sustainability, and allergen awareness in the region. As part of a series of fairs held globally, it represents a significant attraction in the world of fairs.

In conclusion, it is important to emphasize that the CTICC-Cape Town International Convention Centre impresses not only with its modern architecture and excellent facilities but also with its central location and easy accessibility. It provides an ideal setting for a fair that promises an unforgettable experience for both visitors and exhibitors.

The first edition and therefore the premiere of the Free From Show takes place on 3 days from Fri., 31.05.2024 to Sun., 02.06.2024 in Cape Town.