Luft & Liebe® – Hochzeitsfestival Dornbirn

The Luft & Liebe® Wedding Festival Dornbirn is a contemporary consumer event dedicated to bespoke, high-quality and design-led wedding planning. Unlike conventional wedding fairs, it is conceived as a curated wedding festival with a strong emphasis on aesthetics, quality, craftsmanship and personalised advice.

In Dornbirn, the Luft & Liebe® Wedding Festival takes place at Messe Dornbirn. The event is organised by Michelle Kreil GesbR, whose activities include advertising, marketing communications and the organisation of events, markets and trade fairs. Rather than being limited to Dornbirn, the wedding festival forms part of a cross-border event series held at various locations across Austria and Germany.

The festival covers virtually every key aspect of planning a modern wedding. Exhibitors showcase the latest bridal fashion and accessories, wedding photography and videography, bridal styling, floristry and décor, wedding venues, catering, wedding cakes and patisserie, wedding rings and jewellery, as well as music and entertainment services. The offering is complemented by wedding planners, wedding celebrants and other specialist service providers. Exhibitors therefore represent a broad range of sectors, including fashion, beauty, photography, jewellery, catering, hospitality, events, music and the creative industries. The Dornbirn event also has a strong regional focus, featuring wedding professionals from Vorarlberg and the surrounding regions.

The festival is primarily aimed at engaged couples who are planning their wedding and place particular value on contemporary design, professional services and personalised advice. They are often accompanied by members of their wedding party, family or friends. The concept particularly appeals to couples who appreciate quality, design, craftsmanship and direct, personal interaction with wedding professionals. For exhibitors, the festival provides an opportunity to engage directly with a design-conscious, quality-focused audience and to showcase their products and services in person.

One of the defining features of the Dornbirn festival is its deliberately created ‘anti-trade-fair’ atmosphere. Rather than following a conventional exhibition format, the focus is on a contemporary and distinctive setting, carefully curated wedding inspiration and personal interaction between visitors and exhibitors. The aim is to create a welcoming environment in which couples can gather information, find inspiration and meet a variety of wedding suppliers.

Dornbirn provides the event series with an attractive location in the Austrian state of Vorarlberg and serves as a conveniently situated meeting point for couples and wedding professionals from across the Lake Constance region. Messe Dornbirn offers a modern, versatile event environment with professional infrastructure for exhibitions, events and consumer shows. Its spacious event areas allow exhibitors to present their businesses effectively while providing ample room for inspiration, consultation and personal interaction.

Dornbirn’s location in the Rhine Valley also makes the venue attractive to visitors from further afield. Its proximity to Switzerland, Germany and the Principality of Liechtenstein gives Messe Dornbirn a substantial cross-border catchment area. Dornbirn is also well connected within Vorarlberg, making the festival easily accessible to visitors from both the surrounding region and neighbouring countries.

The Luft & Liebe® Wedding Festival Dornbirn therefore combines an established event venue with a contemporary, design-led concept. Over the course of the event, couples have the opportunity to explore a wide range of wedding-planning services, meet and compare suppliers in person, receive tailored advice and gather practical ideas and inspiration for their own wedding.

The Luft & Liebe® – Hochzeitsfestival will take place on Sunday, 25. October 2026 in Dornbirn.