PGIE China Zhengzhou

The PGIE China (China (Zhengzhou) International Protected Geographical Indication Products Expo) is a specialized trade fair dedicated to the protection, promotion, and international marketing of products with Protected Geographical Indication (GI) status. It takes place annually at the China Zhengzhou International Convention and Exhibition Centre (ZZICEC), one of China’s leading exhibition venues, known for its excellent infrastructure and central location in Zhengzhou. As a major logistics hub and cultural center of Henan Province, Zhengzhou provides ideal conditions for national and international business development.

The event is organized by Shanghai Golden Commercial Exhibition Co. Ltd., an experienced trade show organizer with proven expertise in hosting industry-specific events. PGIE China is also part of the GoldenFood Expo, a well-established exhibition platform focusing on the food and beverage industry.

The fair is exclusively open to trade professionals, including producers, traders, investors, government representatives, and experts from the fields of agriculture, food technology, marketing, and law. It offers a platform for exchanging knowledge on current trends, legal frameworks, and international market opportunities in the GI sector.

The spotlight is on regional specialties and traditional products distinguished by their origin, method of production, and cultural significance. The range of products includes high-quality foods and beverages, textiles, and artisanal crafts. In addition to showcasing these goods, the event also facilitates direct sales and trade, setting it apart from typical information-based trade fairs.

A defining feature of PGIE China is its holistic approach. Beyond product presentation, the fair covers topics such as quality management, certification procedures, legal protection of geographical indications, brand development, cultural identity, as well as research and innovation in production and packaging technologies.

With its emphasis on trade promotion, investment, and the development of international networks, PGIE China plays a key role in strengthening regional economies and raising global awareness of GI products. It is considered a significant platform for stakeholders who seek to leverage the added value of regional origin as a strategic asset for quality and marketing.

The PGIE China will take place on 3 days from Friday, 26. September to Sunday, 28. September 2025 in Zhengzhou.