PRO FachHANDEL Munich

PRO FachHANDEL is the leading trade fair for the German beverage and convenience retail industry. It is considered an annual must-attend event for industry professionals seeking new inspiration, products, and business partners. As a central platform, it brings together retailers, industry, and startups specializing in beverages, confectionery, and convenience products. Once a year – in September – the trade audience meets to discover innovations, cultivate networks, and set the course for the future of the retail industry.

The organizer is GES Großinkaufsring des Süßwaren- und Getränkehandels eG, a cooperative association with extensive experience in bulk purchasing and the development of industry trends. PRO FachHANDEL offers a highly specialized range of topics covering all relevant areas – from beverages and confectionery to convenience products and related services. The focus will also be on current developments such as digitalization in the specialist retail sector, automation, sustainable packaging concepts, and resource-efficient logistics – topics that have a lasting impact on the industry.

A special highlight is the "Newcomer Area," which provides a platform for innovative start-ups from the region. Here, they present new craft spirits, non-alcoholic specialties, and creative snack ideas. The special "Beer Live" show, where breweries, importers, and national producers present their latest beer specialties, also attracts considerable attention, accompanied by discussions on marketing strategies and collaborations.

PRO FachHANDEL impresses not only with its content but also with its organization, bringing together the industry's most important players every year.

The PRO FachHANDEL takes place annually, and therefore for the eighty-first time previsibly in September 2027 in Munich.