Real Estate Arena Hanover

The Real Estate Arena is a forward-looking trade fair that has been held annually at the Hannover Exhibition Grounds since its launch in 2022. Organized by Deutsche Messe AG—one of Europe’s leading trade fair companies with extensive experience in staging international industry platforms—it serves as an innovative forum for professionals in real estate, project development, and urban planning.

The event is exclusively tailored to industry professionals, especially decision-makers, investors, project developers, architects, and representatives of public institutions, all of whom work together to shape the future of cities and real estate markets.

What sets the Real Estate Arena apart is its open, often controversial, and practice-oriented exchange that goes beyond traditional trade fair formats. It not only highlights current market trends but also critically explores the challenges and opportunities facing the industry. Topics range from housing construction and neighborhood development—with a focus on affordable housing and modular building methods—to sustainability issues such as ESG, decarbonization, and the circular economy.

Forward-thinking subjects like smart cities and digitalization also play a central role. The event showcases solutions for intelligent power grids, digital infrastructure, and integrated urban planning. It additionally serves as a stage for the PropTech sector, where start-ups and tech companies present innovative tools in areas such as artificial intelligence, digital platforms, and Building Information Modeling (BIM).

Another key focus is the operation and ongoing development of existing properties. Topics include efficient facility management, sustainable reuse concepts, and economically and ecologically viable operational strategies. In light of the transformation of the retail sector and the rise of e-commerce, increasing attention is also being paid to urban retail and logistics structures and their integration into city development.

The Real Estate Arena is more than just a trade fair—it is a platform for tangible solutions. It is a place where new partnerships are formed, projects are initiated, and stakeholders collaborate on concepts for the cities and living environments of the future. With its clear focus, relevant themes, and emphasis on dialogue and innovation, the Real Estate Arena has quickly established itself as a key meeting point for the industry.

The Real Estate Arena will take place on 2 days from Wednesday, 10. June to Thursday, 11. June 2026 in Hanover.