Seamless Middle East Dubai

20. - 22. May 2025 | Trade fair and conference on the future of payment methods, Fintech, and E-Commerce

The term "Seamless" epitomises not just smooth, integrated processes but also captures the essence of the renowned trade show and conference "Seamless Middle East". Located in the vibrant heart of Dubai at the Dubai World Trade Centre, the crème de la crème of the digital industry assemble to showcase and debate the latest trends and innovations..

Held annually, May is the chosen month for this trade show, attracting industry leaders, innovators, and enthusiasts from across the globe. The event is orchestrated by Terrapinn Holdings Ltd., a globally acclaimed event organiser with a track record of creating groundbreaking events in numerous sectors. The trade show serves as a stage for knowledge dissemination, product displays, and prolific business networking.

"Seamless Middle East" covers a spectrum of topics mirroring the multifaceted nature of digital commerce – spanning from Fintech to payments, e-commerce, digital currencies, and contemporary marketing strategies. It showcases cutting-edge solutions from exhibitors in payments, Fintech, retail, among other sectors.

A pinnacle of the event is its conference segment, where a myriad of speakers dissect prevailing trends and pioneering technologies. Additionally, the trade show proffers networking avenues through dedicated lounges, specialised apps, and an exclusive guest buyer programme.

Exhibitors span a range of industries, enveloping all facets of digital commerce and financial technology. Attendees comprise industry stalwarts, decision-makers, budding startups, and professionals hailing from Fintech, retail, e-commerce, and marketing.

While the Dubai event is noteworthy, it's but one of the many "Seamless" series events hosted by Terrapinn in global cities such as Berlin, Johannesburg, Cairo, and Riyadh.

In summation, the Dubai World Trade Centre, set in the core of Dubai, provides state-of-the-art infrastructure. The city, celebrated for its avant-garde character and opulence, offers a plethora of opportunities for business, leisure, and cultural experiences, making it the quintessential backdrop for such an esteemed event.

The Seamless Middle East will take place on 3 days from Tuesday, 20. May to Thursday, 22. May 2025 in Dubai.

In 305 days
20.05.2025 - 22.05.2025*
Tuesday - Thursday, 3 days
Trade Show Contact
Display e-mail address

professional visitors only


Local time:
13:03 h (UTC +04:00)

Fair location:

Dubai World Trade Center DWTC,
2nd Zaabel Road, Dubai, Dubai, UAE


for trade fair date in Dubai

Fair organizer
Terrapinn Middle East Fz Llc
EIB Building No.01 Office 305-307 Dubai Media City
502685 Dubai, UAE
Tel: +971 4440 2500
Fax: +971 4445 8475
Display e-mail address
Past editions:
  • 14. - 15. May 2024
  • 23. - 24. May 2023
  • 31 May. - 01 Jun. 2022
  • 29. - 30. May 2021

Fair location:

Dubai World Trade Center DWTC,
2nd Zaabel Road, Dubai, Dubai, UAE


for trade fair date in Dubai

Product groups: contactless banking, cybersecurity products, data analysis tools, digital marketplace solutions, E-Commerce platforms, Fintech innovation services, microfinancing programs, mobile payment solutions, …

Disclaimer: No responsibility is taken for the correctness of this information. Errors and alterations excepted! Fair dates and exhibition sites are subject to change by the respective trade fair organiser.


Upload a picture from your booth on the Seamless Middle East or other fair impressions!

Add an image

Trade show suppliers

Operational area: worldwide
Operational area: worldwide
Operational area: worldwide
Operational area: worldwide

Add a trade show supplier!


Where does the Seamless Middle East taking place?
The Seamless Middle East fair takes place in Dubai, at the Dubai World Trade Center DWTC.

When is the Seamless Middle East taking place?
Visit the Seamless Middle East from 20. - 22. May 2025.

How often does the Seamless Middle East take place?
The Seamless Middle East takes place annually.

What kind of fair is the Seamless Middle East?
The Seamless Middle East is an exhibition for Finance, Financial Services and Blockchain.