Seoul Bar & Spirit Show Seoul

25. - 27. July 2025 | Exhibition for bar items and beverages

The "Seoul Bar & Spirit Show", established in 2021, is the only expo in Korea that exclusively specializes in high-quality spirits and bar culture. Known by the acronym SBSS, this annual event takes place in the prestigious COEX Convention and Exhibition Center in Seoul, organized by the experienced Exporum..

As a platform for the latest trends and innovations in the spirits industry, SBSS attracts a wide audience – from industry experts and bar enthusiasts to professional visitors from various fields. The expo presents a variety of spirits, including whisky, cognac, rum, gin, vodka, and tequila, complemented by liqueurs, cocktails, beer, wine, and traditional Korean spirits. Additionally, gourmet foods as well as household appliances and equipment are showcased.

This expo offers a unique opportunity for networking among industry experts who share a passion for bars and their unique atmosphere. It is also an important source of expertise and fosters the exchange of new trends. A highlight of the expo is the "WORLD COCKTAIL BATTLE", a competition that spotlights creative bartenders and their innovative cocktail creations.

The exhibitors at the SBSS come from various sectors, including spirit producers, distributors, restaurateurs, and suppliers of bar equipment. Although the expo is primarily intended for professional visitors from these sectors, it also attracts a wide audience of bar enthusiasts and spirit lovers.

The Seoul Bar & Spirit Show is closely connected to the dynamic, rapidly evolving bar culture of Korea and reflects the influence of Seoul as a vibrant center for gastronomy and nightlife.

In conclusion, it is worth emphasizing that the COEX Convention and Exhibition Center in Seoul not only impresses with its central location but also with its excellent accessibility. It is a hub for cultural and business events in the city and offers modern infrastructure, making the Seoul Bar & Spirit Show an unforgettable event.

The Seoul Bar & Spirit Show will take place on 3 days from Friday, 25. July to Sunday, 27. July 2025 in Seoul.

In 423 days
Date:
25.07.2025 - 27.07.2025*
Friday - Sunday, 3 days
Trade Show Contact
Display e-mail address
barshow.co.kr

Audience:
publicly accessible

Cycle:
annually

Year of foundation:
2021

Local time:
19:50 h (UTC +09:00)

Fair location:

COEX Convention and Exhibition Center,
Seoul-si Gangnam-gu Samseong-dong 159, 135-731 Seoul, Seoul, South Korea

Hotels

for trade fair date in Seoul


Fair organizer
Exporum
Unit 1301, Tower A, Song-pa rd 201, Song pa-Gu
135878 Seoul, South Korea
Tel: +82 (0)2 60006722
Fax: +82 (0)2 20513326
Display e-mail address
www.exporum.com
Past editions:
  • 03. - 05. May 2024
  • 28. - 30. July 2023
  • 15. - 17. September 2022
  • 04. - 07. November 2021

Fair location:

COEX Convention and Exhibition Center,
Seoul-si Gangnam-gu Samseong-dong 159, 135-731 Seoul, Seoul, South Korea

Hotels

for trade fair date in Seoul


Product groups: alcoholic beverages, bar items, beer, cocktails, gourmet food, liquors, wine, …

Disclaimer: No responsibility is taken for the correctness of this information. Errors and alterations excepted! Fair dates and exhibition sites are subject to change by the respective trade fair organiser.

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FAQ

Where does the Seoul Bar & Spirit Show taking place?
The Seoul Bar & Spirit Show fair takes place in Seoul, at the COEX Convention and Exhibition Center.

When is the Seoul Bar & Spirit Show taking place?
Visit the Seoul Bar & Spirit Show from 25. - 27. July 2025.

How often does the Seoul Bar & Spirit Show take place?
The Seoul Bar & Spirit Show takes place annually.

What kind of fair is the Seoul Bar & Spirit Show?
The Seoul Bar & Spirit Show is an exhibition for Beverages, Spirits and Wine.