Surf Expo Orlando

The Surf Expo is one of the most influential and established trade shows in the international watersports and beach lifestyle industry. Since its founding in 1976, it has taken place in the heart of Florida at the renowned Orange County Convention Center in Orlando. Held twice a year – in January and September – the venue becomes a gathering point for the global community. The event is organized by Emerald Expositions LLC, an experienced trade show organizer that provides optimal conditions for exhibitors and visitors through innovative concepts and a strong professional network.

The Surf Expo is tailored specifically to the needs of the watersports and beach culture sector. At its core are the latest trends and developments in areas such as surf, paddle, skate, bluewater, wake/wind, shoreline, swim, boutique, resort, coastal gift & décor, footwear, and souvenir. The range of products extends from classic surfboards, SUPs, kayaks, and skateboards to premium wetsuits, beach and swimwear for all ages, technical outdoor equipment, lifestyle accessories, and innovative fishing and boating gear, as well as exclusive boutique collections, coastal-style décor, and fashionable footwear.

Serving both as a business platform and an industry showcase, the Surf Expo connects trade visitors from retail, wholesale, manufacturing, and distribution who are seeking new products, strong brands, and strategic partnerships. Orlando adds to the event’s atmosphere with its proximity to renowned waterparks and beaches and is known as the “Gateway to the Coast” – a genuine link that enhances the show’s distinctive character.

Exhibitors represent the surfing, skateboarding, watersports, and beach fashion sectors, while the audience consists largely of retailers, wholesalers, manufacturers, distributors, and other industry professionals. The Orange County Convention Center stands out for its modern infrastructure, spacious exhibition areas, and excellent accessibility by car or public transport. A wide selection of hotels and accommodations is located nearby, making the venue particularly appealing to international guests.

With its ideal setting, Orlando provides the perfect backdrop for the Surf Expo – an unmissable event for anyone who not only appreciates watersports and beach culture but also lives it professionally.

The Surf Expo will take place on 3 days from Wednesday, 07. January to Friday, 09. January 2026 in Orlando.