The National Franchise Show Secaucus

The National Franchise Show is an annual trade fair with a clear focus on the world of franchising. It is aimed at anyone looking to realize their dream of owning a business – whether on a full-time or part-time basis. More than just a platform for information and inspiration, the event serves as a targeted springboard for aspiring entrepreneurs, investors, and business founders seeking proven business opportunities or franchise models.

What sets the National Franchise Show apart is its emphasis on direct interaction: ambitious founders meet successful franchisors face-to-face – in a personal, accessible, and hands-on environment. The event takes place each year at the Meadowlands Exposition Center in Secaucus, New Jersey – a conveniently located venue just minutes from New York City. It is organized by National Event Management Inc., an experienced event organizer specializing in trade and consumer shows across North America.

The show centers around key topics essential to starting a franchise: legal frameworks, contract structuring, financing options, investment models, and choosing the right business concept. A major highlight is the hands-on workshop "How to Franchise Your Business", designed for entrepreneurs looking to expand their existing business into a franchise system. Complementing this, industry experts offer in-depth seminars on marketing, scaling, site selection, and sustainable growth – all crucial elements for building a successful franchise operation.

Exhibitors represent a wide range of industries, including food and beverage, retail, fitness, services, real estate, childcare, senior care, and technology, among many others. Visitors have the opportunity to explore innovative franchise systems – suitable for both high and moderate investment levels.

The audience is equally diverse: career changers, experienced business owners, and investors interested in scalable business models all attend to discover new opportunities. The National Franchise Show is part of a series of franchise expos held regularly in cities across the United States and Canada.

The show positions itself as a bridge between ideas and execution – between business concepts and entrepreneurial success. It consciously draws on the roots of franchising, which began in the United States in the 19th century and gained global recognition through brands like McDonald’s.

The venue, the Meadowlands Exposition Center, is one of the most modern and well-connected exhibition centers in the Greater New York City area. Easily accessible by car or public transportation from Manhattan, it offers ideal conditions for a productive and inspiring trade show experience.

The The National Franchise Show will take place on 2 days from Saturday, 24. January to Sunday, 25. January 2026 in Secaucus.