WTM World Travel Market Africa Cape Town

WTM World Travel Market Africa is a prestigious trade fair in the travel and tourism industry held annually in Cape Town, South Africa. It serves as a central meeting point for experts and decision-makers from the African tourism industry, attracting thousands of international visitors each year.

This fair is part of an event family specializing in the travel and tourism sector. These events are organized by Reed Exhibitions and take place at various locations worldwide. These include, for example, WTM Africa, WTM London, Arabian Travel Market (ATM) in Dubai, and WTM Latin America in São Paulo. The aim of each fair is to gather industry professionals to explore business opportunities, expand networks, share knowledge, and discuss current trends and innovations.

The main exhibitors include travel agencies, airlines, cruise companies, hotel businesses, travel agencies, technology providers, and local tourism organizations, among others. WTM Africa, in particular, is distinguished by an extensive conference and event program curated by industry leaders and experts. These conferences address relevant topics such as sustainable tourism, digital innovation, market research, and business strategies, providing participants with in-depth insights into the current challenges and opportunities within the tourism industry.

WTM World Travel Market Africa has now established itself as a significant event in Africa's tourism industry and makes an important contribution to the development of tourism in the region.

The WTM World Travel Market Africa in Cape Town took place from Wednesday, 10. April to Friday, 12. April 2024.