Trade fairs for merchandising – Appointments from May 2024
Exhibition calender with current Trade fairs for merchandising from 04.05.2024. Merchandising is generally a very simple concept: sales promotion through products that convey the same message as a product or company. Successful merchandising should also help to make a product even better known and advertise it. The word is derived from the word for goods (English merchandise), the English noun agentis for “merchant” (English merchant), and on this basis means “marketing of goods”.
Trade fairs for merchandising worldwide by countryMerchandising includes sales-promoting activities and measures of a product at the point of sales (POS). The focus is on product presentation and display design, i.e. the design of the product exhibition in order to motivate customers and passers-by to buy.
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