German trade fair cities
Two third of the world's leading trade fairs meet up in Germany. Exhibitors leave nearly half of their expenses in the trade fair city and its surrounding. Naturally, the whole region and its population will participate in it. Besides a great public relation value for several regions of fairgrounds there are further positive effects of the trade industry for city and countryside. Every year approximately 9 to 10 million of people visit 140 to 160 international trade fairs, thus ensuring about 250000 jobs. Half of it come under the service industry. Higher tax revenues, more turnover and a positive effect on the whole economy will complete the favorable balance of the trade fair industry.