BISUTEX Madrid

BISUTEX is the leading international trade fair for fashion jewellery and accessories. Held twice a year at the prestigious Feria de Madrid (IFEMA) exhibition center in the Spanish capital, it has become a key event in the industry calendar. The name “BISUTEX” is derived from the Spanish word bisutería (fashion jewellery) and today symbolizes design diversity, premium quality, and innovation in the world of fashion accessories.

More than just a showcase for upcoming trends, the fair serves as a vital platform for trade professionals from both domestic and international markets seeking new business opportunities, partnerships, and market insights. BISUTEX is organized by IFEMA Feria de Madrid, one of Europe’s foremost trade fair organizers, renowned for its expertise in staging international industry events.

Each edition presents current collections and seasonal highlights for both the spring/summer and autumn/winter seasons. The fair targets a professional audience that includes retailers and wholesalers, boutiques, department stores, concept stores, online vendors, and design agencies.

At the heart of the event are high-quality, trend-defining products from the jewellery segment, complemented by a wide range of fashion accessories. Particular emphasis is placed on creative designs, distinctive materials, and sophisticated craftsmanship. The fair reflects contemporary aesthetic movements such as asymmetrical shapes, bold statement pieces, and irregular pearls, setting influential style directions for the industry.

The product range is further enhanced by specialized services, including innovative packaging solutions, modern marketing strategies, and cutting-edge technologies aimed at optimizing production processes. These offerings provide practical added value for businesses looking to enhance their competitive edge. A key highlight is the presentation of new collections from established brands as well as emerging designers, creating an inspiring and dynamic atmosphere.

Exhibitors primarily come from the sectors of fashion jewellery, accessories, leather goods, design, and lifestyle. The audience consists of professionals from retail and fashion distribution, international buyers, and trend research experts.

The venue itself offers state-of-the-art infrastructure and excellent accessibility. Located in close proximity to Madrid-Barajas International Airport, the Feria de Madrid is easily reached by metro and other public transport. With its Mediterranean flair and cosmopolitan spirit, the city of Madrid provides the perfect setting for a trade fair that combines creativity, business potential, and a strong international focus at the highest level.

The BISUTEX in Madrid took place from Thursday, 11. September to Saturday, 13. September 2025.