M360 Eurasia Samarkand

The GSMA Mobile 360 Eurasia, briefly M360 Eurasia, is a specialized fair and conference focusing on mobile communication and technology, with a particular emphasis on the Eurasian region. The acronym "GSMA" represents the GSM Association, an organization that advocates globally for mobile network operators and associated companies.

The fair is renowned for its focus on innovative topics such as data management, 5G technology, mobile security, digital inclusion, and sustainable developments in the mobile sector, as well as the transformative impact of AI, IoT, and Edge Computing across various industries. It showcases the latest products and advanced services of the mobile industry, becoming an important meeting point for industry experts.

M360 Eurasia plays a significant role in the Eurasian region, providing a platform for knowledge exchange and the fostering of business relationships. It serves not only as a showcase for technological innovations but also as a forum for crucial discussions about the future of mobile communication in this region.

Highlights of the fair include keynote speeches by leading industry figures, interactive workshops, and panel discussions.

Exhibitors at M360 Eurasia represent a wide range of industries, including telecommunications, IT, and financial services. This diversity is also reflected in the fair's attendees, who are primarily professionals and decision-makers from these sectors.

M360 Eurasia is part of an international series of GSMA M360 fairs organized by the GSMA in various world regions, each focusing on specific regional characteristics and contributing to the strengthening of the global reach of the mobile industry.

The M360 Eurasia will take place on 2 days from Wednesday, 20. May to Thursday, 21. May 2026 in Samarkand.