QUARTERdessous Schkeuditz

The QUARTERdessous is a lingerie trade show that takes place at the Mitteldeutsches Mode Center (MMC) in Schkeuditz, near Leipzig, Germany. The event is organized by Regtrade AG. The name "QUARTERdessous" is derived from the umbrella brand "QUARTER", which unifies all order placement days at the MMC. The MMC serves as a nexus for fashion enthusiasts and retailers, fostering dialogue on current trends and industry news. This trade show occurs biannually, in February and August. QUARTERdessous has established itself as a regular fixture on the MMC's event calendar, attracting attendees and exhibitors from diverse sectors such as lingerie, swimwear, daywear, nightwear, shapewear, sportswear, and homewear. The event primarily focuses on the latest trends and innovations in the lingerie and swimwear industry. Hundreds of brands take advantage of the show as a platform to showcase their newest products and services, which include providers from areas like daywear, nightwear, shapewear, sportswear, and homewear. With this extensive array, QUARTERdessous provides a comprehensive market overview, thus advocating for brand transparency. The retailers who attend this trade show are primarily from the new federal states, including Berlin, as well as Lower Saxony, Hesse, Northern Bavaria, and the coastal regions. In addition to providing an opportunity for order placements, QUARTERdessous also offers an engaging supporting program that features fashion shows, "New Brands Live!" presentations, and a fair party.

The QUARTERdessous will take place on 3 days from Friday, 09. August to Sunday, 11. August 2024 in Schkeuditz.