Reed Gift Fairs Sydney

The Reed Gift Fairs are among the most prestigious trade shows in the promotional and advertising merchandise sector. Since their inception, they have been considered pivotal events in this industry. The name "Reed Gift Fairs" serves as an acronym for "Reed's International Exhibition of Gifts and Decorative Accessories." The name originates from the fair's organizer, RX Australia - Reed Exhibitions Australia, which is a part of the globally leading Reed Exhibitions Group, active in organizing fairs and events.

The Reed Gift Fairs are held annually, typically in February, at the International Convention Centre (ICC) in Sydney. The primary themes of the Reed Gift Fairs include promotional gifts, merchandising, and advertising merchandise. The range of products and services showcased at the fair is diverse, spanning from advertising materials and stationery to decorative accessories and personalized gifts. Furthermore, key product categories such as gift items, home textiles, fashion, children's goods, as well as beauty and wellness products are presented. Exhibitors represent various sectors, including promotional product manufacturers, retailers, and wholesalers. The main attendees are typically buyers from various industries. They range from advertising agencies and retailers to major corporations in search of new and innovative advertising and gift items.

The ICC - International Convention Centre is an impressive and centrally located event center situated on the bustling waterfront of Darling Harbour. It's easily accessible both by car and public transport.

The Reed Gift Fairs will take place on 4 days from Saturday, 14. February to Tuesday, 17. February 2026 in Sydney.