Shop! Le Salon Paris

The "Shop! Le Salon" fair, formerly MPV - Salon Marketing Point de Vente, is a prestigious trade fair in Paris that focuses on retail and sales strategies. It is held at the Parc des Expositions de la Porte de Versailles in Paris and is organized by Hopscotch Congrès, which specializes in the planning and implementation of trade fairs and congresses. The event brings together industry experts, retailers, brand representatives, and marketers to discuss and share new trends, innovative solutions, and best practices in retail and point-of-sale marketing. It offers a wide range of exhibitors from the areas of sales promotion, shopfitting, digital solutions, packaging, and design. Visitors will have the opportunity to attend workshops, conferences, and networking events to expand their knowledge and network with like-minded people. The fair usually takes place every two years and attracts thousands of professional visitors from France and other countries. Known for its inspirational atmosphere, Shop! Le Salon offers an excellent opportunity to learn about the latest retail innovations and technologies.

The Shop! Le Salon takes place biennially, and therefore for the 35th time previsibly in March 2027 in Paris.