SwimShow Miami Beach

The SwimShow is a renowned annual trade fair for swimwear, first launched in 1982. It is considered the largest and most significant fair of its kind worldwide. The event takes place at the Miami Beach Convention Center in Miami Beach, Florida - a city that enchants with its sun-drenched beaches and year-round summer climate. This location therefore provides the ideal setting for a fair focused on swimwear and the associated lifestyle. Typically held in July, the SwimShow is organized by the Swimwear Association of Florida. Year after year, it attracts thousands of buyers and industry representatives and has established itself as a critical platform for presenting the latest trends in beach, resort, and lifestyle fashion. The fair is also known as a springboard for many of the industry's most famous brands. The main themes of the SwimShow are beach and swimwear as well as resort and lifestyle lines. In this context, it offers a wide range of products and services, from high-quality designer swimwear to accessories and lifestyle products closely linked to beach and resort life. The fair features numerous highlights, including fashion shows presenting the latest collections for the upcoming season. Exhibitors primarily come from the fashion and clothing industry, particularly from the swimwear segment. The main visitors of the fair are buyers and retailers from the fashion and clothing industry, with a special focus on beach and swimwear. Finally, it should be mentioned that the Miami Beach Convention Center, where the fair takes place, is a modern and well-equipped venue. It is located in close proximity to the famous Miami Beach boardwalk and offers a plethora of hotels, restaurants, and entertainment options. Thanks to good public transport connections and sufficient parking spaces for visitors arriving by car, it is easily accessible. The SwimShow thus ideally combines the presentation of current trends in the swimwear industry with the flair of the sunny city of Miami Beach.

The SwimShow will take place on 3 days from Saturday, 31. May to Monday, 02. June 2025 in Miami Beach.