Art3f La Roche-sur-Foron

Art3f is far more than a traditional art fair. It is a vibrant meeting point for contemporary art that brings together artists, galleries, and art enthusiasts from across Europe every year. The event takes place at the renowned ROCHEXPO exhibition center in La Roche-sur-Foron, a charming town in the Haute-Savoie region of the French Alps. Organized by Art3f, a seasoned event organizer based in France and known for its successful art fairs across Europe, the fair is part of a larger international series.

What sets Art3f in La Roche-sur-Foron apart is its deliberate departure from the elitist image of conventional art fairs. Instead of a distant or exclusive atmosphere, visitors are welcomed into a warm and approachable environment that encourages direct interaction between artists, galleries, and the public. The fair presents itself not merely as a marketplace, but as a cultural space where art can be experienced and shared without barriers.

At the heart of the event are contemporary works in painting, sculpture, and photography – ranging from affordable pieces to high-end originals. The combination of emerging talent and established artists adds a unique dynamic to the fair. Many artworks are even created live on site, lending the event a lively, almost performative character.

A highlight of the fair is its central restaurant, offering live music and a variety of culinary delights, making the visit a sensory experience. The final day traditionally features a charity auction in support of local artist associations – a moving moment that underscores the close bond between art, community, and place.

The exhibitor base is diverse, including visual artists, gallery owners, artisans, and designers. The audience is just as varied, attracting private collectors, art lovers, and professionals from the creative industries alike.

As part of a Europe-wide series, Art3f in La Roche-sur-Foron positions itself not only as a cultural highlight in the region, but also as a driving force in the European contemporary art scene. The modern ROCHEXPO venue offers excellent infrastructure and is easily accessible by car or public transport – an ideal setting for a fair that strives to make art accessible and engaging for all.

The Art3f takes place annually, and therefore for the 8th time previsibly in October 2026 in La Roche-sur-Foron.