HOLIDAY & SPA EXPO Sofia

The "HOLIDAY & SPA EXPO", an international tourism fair established in 1983, is held annually at the impressive IEC Inter Expo Center in Sofia, Bulgaria. As a significant meeting point, it attracts visitors and professionals from the tourism industry worldwide. The fair is distinguished by its variety of themes, ranging from holiday offers to spa and wellness experiences, and various forms of travel. Typically held in February or March, it serves as a platform for exchanging the latest developments, trends, and innovations in the tourism industry.

The organizer, the IEC Inter Expo Center, is committed to providing a comprehensive experience that covers the entire spectrum of tourism. The main topics of the fair extend over health, medical, and wellness tourism, cultural and culinary journeys, to eco, adventure, and business tourism, with a particular emphasis on presenting cultural traditions and authentic customs of various countries.

The HOLIDAY & SPA EXPO presents a wide range of products and services, including hotels, resorts, travel destinations, transportation services, airlines, and insurance, as well as specialized software for the tourism industry. It offers a unique opportunity for information on the latest offers in the hotel and spa equipment sector and for establishing important industry contacts.

Moreover, the fair is of great importance to the city of Sofia, as it promotes tourism and strengthens Sofia's role as an important hub in the international tourism network. Exhibitors from various sectors, such as tourism associations, travel organizers, hotel and spa operators, and transportation companies, participate and appeal to a broad audience, ranging from professionals to private individuals interested in travel and culture.

In summary, the HOLIDAY & SPA EXPO at the IEC Inter Expo Center is not only easily accessible but also provides the ideal setting for this event. It highlights the international significance of the fair and offers visitors and exhibitors a modern, well-equipped environment.

On the whole the organisers welcomed on the 3 days of the fair, from 13. March to 15. March 2024, about 277 exhibitors and 15300 visitors on the HOLIDAY & SPA EXPO in Sofia.

This year the HOLIDAY & SPA EXPO takes place on 3 days from Thur., 12.02.2026 to Sat., 14.02.2026 in Sofia already for the 42nd time.