ShishaMesse Frankfurt

The ShishaMesse in Frankfurt am Main is the world’s largest and most important trade and consumer fair for shisha and vape products—a central meeting point for professionals, industry experts, and curious consumers alike. Since its launch in 2013, it has established itself as a key platform for showcasing innovations and setting trends in the international shisha and vape scene.

Every April, the Frankfurt exhibition grounds—one of the largest and most modern in Europe, with outstanding infrastructure and global transport connections—become the hub of the worldwide shisha community. The event is organized by Projekt 20drei10 GmbH (P13), a company specializing in shisha and tobacco-related events, known for its focus on quality, industry insight, and sector development.

The fair stands out for its wide-ranging and in-depth thematic coverage. Its core features include hookahs, e-cigarettes, vape products, liquids, shisha tobacco, and accessories—ranging from mouthpieces and hoses to cleaning equipment and specially designed furniture for shisha lounges. The offering is further enhanced by premium charcoal, e-shishas, and selected lifestyle products. The organizers place great emphasis on high-quality presentations that appeal to both trade visitors and the general public.

Another defining characteristic is its international reach: in addition to Frankfurt, ShishaMesse is also held in southern Spain—an intentional step toward strengthening its global presence and tapping into new markets. With its distinct profile, strong focus on innovation, and comprehensive range of products, ShishaMesse is more than just a trade fair—it is considered the annual highlight of the global shisha and vape industry.

The ShishaMesse takes place annually, and therefore for the thirteenth time previsibly in April 2026 in Frankfurt.