Marketing agencies

Marketing agencies are service providers that specialize in the consulting, conception, design and realisation of advertising or other communication measures. For example they provide media analysis and the design of promotion activities in the print and online sector. The development of communication strategies and the analysis and control of the advertising effectiveness also belongs to a marketing agency’s range of services. Whereas advertising and marketing agencies only used to work as a connecting link between clients and publishers, they are now full-service agencies that support their clients from the concept to the final analysis.