PRO FachHANDEL Nuremberg

PRO FachHANDEL is the leading trade fair for the German beverage and convenience retail sector. Recognized as an unmissable annual event, it attracts industry professionals seeking new ideas, products, and business partnerships. As a central platform, the fair brings together retailers, manufacturers, and start-ups involved in beverages, confectionery, and convenience products. Each September, trade visitors gather at NürnbergMesse—one of Germany’s most modern exhibition centers—to discover innovations, build networks, and set the course for the future of specialized retail.

The event is organized by GES Großeinkaufsring des Süßwaren- und Getränkehandels eG, a cooperative with extensive expertise in wholesale procurement and trend development within the industry. PRO FachHANDEL offers a highly specialized range of topics, covering all key segments—from beverages and confectionery to convenience goods and related services. The agenda also addresses pressing developments such as digital transformation in retail, automation, sustainable packaging solutions, and resource-efficient logistics—factors that continue to shape the market in the long term.

A standout feature of the trade fair is the “Newcomer Area”, which gives innovative regional start-ups a stage to showcase their ideas. This includes new craft spirits, alcohol-free specialties, and creative snacks. Another visitor favorite is the “Bier Live” special exhibit, where breweries, importers, and national producers present their latest beer creations—often accompanied by engaging discussions on marketing strategies and collaboration opportunities.

The city of Nuremberg, rich in history, culture, and culinary diversity, provides the perfect setting for an event that bridges tradition and innovation—just like the fair itself.

Thanks to its excellent infrastructure, NürnbergMesse is easily and conveniently accessible by train, car, or plane—making it ideal for both national and international guests. As a result, PRO FachHANDEL offers not only relevant content but also a well-connected venue that brings together the industry’s key players year after year.

The PRO FachHANDEL will take place on 2 days from Wednesday, 10. September to Thursday, 11. September 2025 in Nuremberg.