Luft & Liebe® – Hochzeitsfestival Linz

The Luft & Liebe® Wedding Festival Linz is a contemporary consumer event dedicated to bespoke, high-quality and design-led wedding planning. Unlike traditional wedding fairs, it is conceived as a curated wedding festival with a particular emphasis on aesthetics, quality, craftsmanship and personal advice.

In Linz, the Luft & Liebe® Wedding Festival takes place at the Design Center Linz and is organised by Austria Wedding. The festival is not limited to Linz, but forms part of a cross-border series of events held at various locations across Austria and Germany.

The festival covers virtually every key aspect of planning a modern wedding. Exhibitors showcase the latest bridal fashion and accessories, wedding photography and videography, bridal styling, floristry and décor, wedding venues, catering, wedding cakes and patisserie, wedding rings and jewellery, as well as music and entertainment services. The offering is complemented by wedding planners, celebrants and other specialist service providers. Exhibitors therefore represent a broad range of sectors, including fashion, beauty, photography, jewellery, catering, hospitality, events, music and the creative industries. The Linz festival also has a strong regional focus, featuring wedding professionals from Upper Austria and the surrounding regions.

The festival is aimed primarily at engaged couples who are planning their wedding and place particular value on contemporary design, professional services and personalised advice. They often attend with their best man or maid of honour, family members or friends. The concept particularly appeals to couples who appreciate quality, design, craftsmanship and direct, personal interaction with wedding professionals. For exhibitors, the festival provides an opportunity to engage directly with a design-conscious, quality-focused audience and present their products and services in person.

One of the defining features of the Linz festival is its deliberately created ‘anti-trade-fair’ atmosphere. Rather than following a conventional exhibition format, the emphasis is on a contemporary and distinctive setting, carefully curated wedding inspiration and personal interaction between visitors and exhibitors. The aim is to create a relaxed and welcoming environment in which couples can gather information, find inspiration and meet a variety of wedding suppliers.

The Linz edition gives the event series an attractive venue in the capital of Upper Austria, providing a centrally located meeting point for couples and wedding professionals from across Upper Austria and neighbouring regions. The Design Center Linz offers a modern and architecturally distinctive setting for the event. Its expansive steel-and-glass structure, light-filled event spaces and modern technical facilities provide an ideal backdrop for a design-led wedding festival.

The Design Center Linz offers approximately 10,000 square metres of event space in total, together with numerous multifunctional rooms. Its flexible layout makes the venue suitable for trade fairs, conferences, presentations and a wide range of event formats. In particular, the combination of contemporary architecture, spacious interiors and abundant natural light complements the open, premium character of the Luft & Liebe® Wedding Festival.

Its location on Europaplatz makes the venue easily accessible both from within Linz and from other parts of Upper Austria and beyond. The Design Center is directly connected to the public transport network, with bus stops in the immediate vicinity. Linz Central Station is also only around two kilometres away. For visitors travelling by car, the Design Center is easily accessible via the regional and national road network.

The Luft & Liebe® Wedding Festival Linz therefore combines a modern, versatile event venue with a contemporary festival concept. Over the course of the event, couples have the opportunity to explore numerous aspects of wedding planning, compare different suppliers in person, receive individual advice, and gather practical ideas and inspiration for their own wedding.

The Luft & Liebe® – Hochzeitsfestival will take place on Sunday, 03. October 2027 in Linz.