Südwest Messe Villingen-Schwenningen

14. - 22. June 2025 | Consumer trade fair | regional Fair

The Südwest Messe in Villingen-Schwenningen, founded in 1950, is one of the largest regional trade fairs in Southern Germany and takes place annually at the exhibition center in Villingen-Schwenningen. Organized by SMA Südwest Messe- und Ausstellungs-GmbH, it attracts a large number of visitors. The fair covers a wide range of topics and showcases products and services from almost every aspect of life, from leisure and professional activities to household, hobby, and craftwork. Exhibitors present their latest innovations in numerous exhibition halls and on an extensive open-air grounds, allowing visitors to not only view these products but also to try them out and purchase them directly.

Additionally, the fair offers a comprehensive side program with interactive activities and competitions provided by the exhibitors. Villingen-Schwenningen, due to its central location in Southern Germany, is an ideal venue for hosting this fair. The focus of the fair is to promote regional products and services, and to provide visitors with a comprehensive overview of the latest trends and developments. In conclusion, the Südwest Messe in Villingen-Schwenningen is not just a place of exchange and learning but also an important economic stimulator for the region.

The Südwest Messe will take place on 9 days from Saturday, 14. June to Sunday, 22. June 2025 in Villingen-Schwenningen.

In 337 days
14.06.2025 - 22.06.2025*
Saturday - Sunday, 9 days
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publicly accessible


Year of foundation:

Local time:
20:37 h (UTC +02:00)

Fair location:

Südwest Messe,
Waldeckweg 1, 78054 Villingen-Schwenningen, Baden-Wurttemberg, Germany


for trade fair date in Villingen-Schwenningen

Fair organizer
SMA Südwest Messe- und Ausstellungs-GmbH
Messegelände / Waldeckweg
78056 Villingen-Schwenningen, Germany
Tel: +49 (0)7720 97420
Fax: +49 (0)7720 974228
Display e-mail address
Past editions:
  • 25 May. - 02 Jun. 2024
  • 03. - 11. June 2023
  • 11. - 19. June 2022
  • 09. - 12. September 2021
  • 15. - 23. June 2019
    • 106000 visitors
  • 26 May. - 03 Jun. 2018
    • 104000 visitors
  • 10. - 18. June 2017
  • 21. - 29. May 2016
  • 30 May. - 07 Jun. 2015
  • 14. - 22. June 2014
  • 25 May. - 02 Jun. 2013
    • 700 exhibitors
    • 109000 visitors
  • 02. - 10. June 2012
    • 106718 visitors
  • 18. - 26. June 2011

Fair location:

Südwest Messe,
Waldeckweg 1, 78054 Villingen-Schwenningen, Baden-Wurttemberg, Germany


for trade fair date in Villingen-Schwenningen

Product groups: agricultural equipment, beds, beverages, building materials, car care products, carports, clothing, coffee machines, conservatories, construction equipment, cosmetics, crafts services, electric bikes, facades, fitness equipment, floor coverings, garden tools, go-karts, handicraft items, handicraft items, harvesting machinery, heating systems, heating systems, household appliances, houses, hunting equipment, insurance, jewelry, leather goods, machinery, massage equipment, photovoltaic systems, pictures, power tools, quad bikes, scaffolding, sewing machines, sofas, stairlifts, steam pressure cleaning systems, tables, telecommunications, textiles, tools, toys, windows, …

Disclaimer: No responsibility is taken for the correctness of this information. Errors and alterations excepted! Fair dates and exhibition sites are subject to change by the respective trade fair organiser.


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Where does the Südwest Messe taking place?
The Südwest Messe fair takes place in Villingen-Schwenningen, at the Südwest Messe.

When is the Südwest Messe taking place?
Visit the Südwest Messe from 14. - 22. June 2025.

How often does the Südwest Messe take place?
The Südwest Messe takes place annually.

What kind of fair is the Südwest Messe?
The Südwest Messe is an exhibition for consumer goods, Energy and Sports.